Can airlines find their wings again?
Jon tells Marketing how airlines can fly high
Are airline loyalty schemes a bit up in the air? Jon thinks they are
Wish you were here… virtually of course
Expedia’s Hotel View creates a buzz
Have you ever turned up at a hotel and been slightly disappointed?
3D rugby gets more exposure
O2’s 3D first creates further interest
Martin Bowley, Managing Director of Digital Cinema Media and Simon Willis, Head of Cinema at Group M talk about technological innovations in cinema.
The 15 minute pitch
Chris Jones adds his thoughts on the 15 minute pitch
Was Helen Edwards missing a trick with her 15 minute pitch? Chris thought so.
Who’s to blame when campaigns go wrong?
Coca-Cola’s recent conflict with its digital agency fuels debate
When a campaign goes pear-shaped is the agency to blame?